Building Strong Product Culture & Fixing Shipyards, Not Just The Ships with Petra Wille

Building Strong Product Culture & Fixing Shipyards, Not Just The Ships with Petra Wille, Author of “Strong Product People” & “Strong Product Communities”

Join Petra Wille & Omar Sallam as they discuss concepts and frameworks of building strong product cultures in different sizes and scales of organizations and unpack some of Petra’s best insights from her books “Strong Product People” & “Strong Product Communities” as well as her personal blog articles that focuses on how leadership can work on fixing root cause problems in the ways of how Product teams are working together and with other internal functions rather than just focusing on unblocking challenges on micro level only.

Key Takeaways:

1. How to prepare yourself for your first leadership role

2. Things to consider when building and scaling a product organization

3. Establishing cross-functional working frameworks between product and all other functional partners

00:00 - Introduction

05:23 - Writing “Strong Product People”

08:25 - Preparing for First Leadership Role

14:30 - Engaging & Motivating Your Product Team

20:30 - Product Org Positioning Within Other Functions

25:30 - Sizing Scopes of Product Teams

28:52 - Conflict Resolution at Scale

37:05 - Fixing The Shipyard, Not Just The Ships

42:38 - The Myth of Developed vs. Developing Markets

49:00 - Focusing on VC Backed Environments

58:20 - A Sneak Peek on “Strong Product Communities”

Petra Wille is an product discovery and product leadership coach and author who specializes in coaching product leaders, particularly Heads of Product and VPs of Product. Petra is the author of “Strong Product People” & “Strong Product Communities” who’s been helping product teams boost their skill sets and up their game since 2013. Alongside her freelance work, Petra co-organizes and curates Mind the Product Engage Hamburg and Product at Heart

Connect with Petra on LinkedIn: https://www.linkedin.com/in/petra-wille-b8b1329/

Omar Sallam is a Product Evangelist with over 14 years of notable experience building great tech products around the world for the likes of Booking.com and Delivery Hero among others. Omar has also lent his talents to others as a Product Mentor, Speaker and Evangelist at different conferences, platforms and educational institutions and he is the host of The Product.Live.

Connect with Omar on LinkedIn: https://www.linkedin.com/in/omarsallam

Stay tuned, to The Product.Live

YouTube: https://youtu.be/xwut12nlGPA

Website: http://theproduct.live

Apple Podcasts: https://podcasts.apple.com/us/podcast/the-product-live/id1709591037

Spotify: https://podcasters.spotify.com/pod/show/omar-h-sallam

Instagram: https://www.instagram.com/theproduct.live/

LinkedIn: https://www.linkedin.com/company/the-product-live/

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